Campaigns

An agent writes first to everyone in a segment from your own accounts and carries the conversation on when they reply.

You set a campaign up by talking to Nitrino: who it is for, what you offer and what it leads to — a demo, a call or a sale. Nitrino suggests the channels and the order of touches, writes three example letters to real people from the segment, and starts only after you approve them.

Channels and steps

A campaign writes on LinkedIn (an invitation or a message), by email, on Telegram, on WhatsApp (only to people you already talk to there) and on Instagram (once). If a person stays silent, it follows up as many as three times, each time with a new reason to answer. If you already work in GetSales or SmartLead, LinkedIn and email can go through them.

What stays with you

1. A forecast by day before launch: how many people get a letter, and when.
2. At the start letters wait for your review. Once you trust them, the campaign sends on its own.
3. Any letter in the queue can be approved, rewritten, skipped or recalled.
4. Pause and resume at any time. An account the platform restricts stops writing on its own.

After launch

Every hour the campaign queues the next people and follow-ups, and tops the segment up by search when it runs low. The campaign screen shows the funnel: written, replied, declined, interested, meetings, came. Campaigns on one account split its daily limit by weight. Occasion campaigns greet every person in a segment on their birthday.