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CRM

Nitrino reads HubSpot or Pipedrive before writing and writes the conversation and the deal back, so the CRM stays the place your team looks.

One HubSpot or Pipedrive account connects to a workspace by signing in to it. Nitrino matches people to CRM contacts by email, then by LinkedIn. It keeps no copy of your CRM and asks it when it needs to.

What Nitrino reads

  1. The card in every conversation shows the CRM contact, company and open deals.
  2. Before a letter the agent sees the stage, the owner, open deals and recent touches, and writes with them in mind.
  3. Contacts and lists from the CRM go straight into a segment or a campaign.

What Nitrino writes back

  1. Letters and messages land in the contact's timeline: in HubSpot, email as email, LinkedIn and WhatsApp as messages, Telegram and Instagram as notes; in Pipedrive, as notes. Campaign letters are marked as sent by Nitrino. Whoever manages integrations turns this on, and only what happens after that is written.
  2. A deal is opened or found in the CRM from a conversation: with a click, or on its own when a meeting is booked or a person scores high. After that the CRM owns the stage and the amount.

Website chat

HubSpot's live chat on your website becomes one more channel in the inbox: the agent answers visitors there as it does everywhere else.

CRM · Nitrino